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	<title>Jennifer Lee Promotions</title>
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	<description>Promotional Creativity</description>
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		<title>What is the purpose of your swag?</title>
		<link>http://www.jenniferleepromotions.com/blog/what-is-the-purpose-of-your-swag</link>
		<comments>http://www.jenniferleepromotions.com/blog/what-is-the-purpose-of-your-swag#comments</comments>
		<pubDate>Wed, 16 Jun 2010 21:19:12 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[purpose]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[swag]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=671</guid>
		<description><![CDATA[Who says humans are the only ones with a purpose? Think of everything you do in your business or job &#8211; most, if not all, things you do and decisions you make have some kind of purpose. So what is your swag for? Companies don&#8217;t buy swag just for the sake of buying swag&#8230;they want [...]]]></description>
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		<title>Swag is your asset.</title>
		<link>http://www.jenniferleepromotions.com/blog/swag-is-your-asset</link>
		<comments>http://www.jenniferleepromotions.com/blog/swag-is-your-asset#comments</comments>
		<pubDate>Thu, 10 Jun 2010 01:56:57 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[asset]]></category>
		<category><![CDATA[investment]]></category>
		<category><![CDATA[promo products]]></category>
		<category><![CDATA[swag]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=667</guid>
		<description><![CDATA[Last night a friend of mine was taking about swag, and referred to it as &#8220;an asset&#8221;, and that got me thinking: we all need to treat swag as a company or personal asset.
Think about it&#8230;the whole point of purchasing swag (anything with your logo on it) is to somehow generate extra revenue for your [...]]]></description>
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		<title>Weigh in: Seattle&#8217;s Worst?</title>
		<link>http://www.jenniferleepromotions.com/blog/logos/weigh-in-seattles-worst</link>
		<comments>http://www.jenniferleepromotions.com/blog/logos/weigh-in-seattles-worst#comments</comments>
		<pubDate>Wed, 26 May 2010 03:34:13 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Logos]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[logo redesign]]></category>
		<category><![CDATA[promotions]]></category>
		<category><![CDATA[Seattle's Best Coffee]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=657</guid>
		<description><![CDATA[Seattle&#8217;s Best Coffee, a subsidiary of Starbucks, unveiled their new logo&#8230;

Fast Company says the new logo is bland&#8230;the &#8220;typeface says nothing&#8221;&#8230;but what do you think? From a promotions perspective, this new logo would look great branded on&#8230;well, just about anything. It&#8217;s only 2 colours, and could still be easily legible even scaled down to be [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>Welcome to&#8230;the Pantone Hotel?</title>
		<link>http://www.jenniferleepromotions.com/cool-find/welcome-to-the-pantone-hotel</link>
		<comments>http://www.jenniferleepromotions.com/cool-find/welcome-to-the-pantone-hotel#comments</comments>
		<pubDate>Thu, 20 May 2010 02:39:57 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Cool Find]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=636</guid>
		<description><![CDATA[If you&#8217;re a designer, you know what Pantone is. It is particular and exact; it is a staple to design and corporate branding. Well, our beloved Pantone is now trying to become&#8230;well, more popular among regular consumers. The first step in their new strategy is the Pantone Hotel in Brussels, located in a very chic [...]]]></description>
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		<title>Let&#8217;s go fishing&#8230;</title>
		<link>http://www.jenniferleepromotions.com/tips-and-tricks/lets-go-fishing</link>
		<comments>http://www.jenniferleepromotions.com/tips-and-tricks/lets-go-fishing#comments</comments>
		<pubDate>Sat, 08 May 2010 03:51:56 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=600</guid>
		<description><![CDATA[I&#8217;m sure you&#8217;ve heard the saying &#8220;give a man a fish, feed him for a day &#8211; teach a man to fish, feed him for life.&#8221; Well this has translated into a philosophy for Jennifer Lee Promotions. When I started this company, almost a year ago, I wanted it to be different than the firms [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pricing Promotional Products</title>
		<link>http://www.jenniferleepromotions.com/tips-and-tricks/pricing-promotional-products</link>
		<comments>http://www.jenniferleepromotions.com/tips-and-tricks/pricing-promotional-products#comments</comments>
		<pubDate>Mon, 26 Apr 2010 19:18:26 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=596</guid>
		<description><![CDATA[When companies price out promo products for clients, many do it differently &#8211; just like suppliers have different methods of pricing. The costs associated with these products include the item itself (variable), sometimes an extra imprinting fee depending on imprinting method and colours involved (variable), setup fees (fixed cost), and shipping (fixed plus variable).
Some firms [...]]]></description>
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		<title>JL Promo Raises the Woof!</title>
		<link>http://www.jenniferleepromotions.com/blog/jl-promo-raises-the-woof</link>
		<comments>http://www.jenniferleepromotions.com/blog/jl-promo-raises-the-woof#comments</comments>
		<pubDate>Thu, 01 Apr 2010 03:52:31 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=579</guid>
		<description><![CDATA[In December 2008, a fire took the lives of over 100 animals and the home from the 13 who survived in the Durham Region. Jennifer Lee Promotions is very happy to be supporting the Raise the Woof campaign this April by donating 5% of all revenues generated this month. This money will go to help [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>We go beyond for Beyond Events!</title>
		<link>http://www.jenniferleepromotions.com/homeimages/we-go-beyond-for-beyond-events</link>
		<comments>http://www.jenniferleepromotions.com/homeimages/we-go-beyond-for-beyond-events#comments</comments>
		<pubDate>Sat, 20 Mar 2010 04:24:51 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[HomeImages]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=535</guid>
		<description><![CDATA[
Wendy came to me in the fall, after finding me on Twitter looking for something to promote her new event planning company, Beyond Events. I had so much fun working with her on finding these tote bags (photo credit: www.cameronphotos.ca) for her Back to the 80s charity fundraiser event for the Canadian Breast Cancer Foundation [...]]]></description>
		<wfw:commentRss>http://www.jenniferleepromotions.com/homeimages/we-go-beyond-for-beyond-events/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>March Donations!</title>
		<link>http://www.jenniferleepromotions.com/homeimages/march-donations</link>
		<comments>http://www.jenniferleepromotions.com/homeimages/march-donations#comments</comments>
		<pubDate>Tue, 02 Mar 2010 04:59:32 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[HomeImages]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=494</guid>
		<description><![CDATA[To continue with our monthly donations to local charities, we will be donating to the Ottawa Food Bank for the month of March! Feel free to contact us for more information on this initiative, or to suggest a charity for the future, please email me at Jen@JenniferLeePromotions.com.
- Jen

]]></description>
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		<title>Olympic Moms</title>
		<link>http://www.jenniferleepromotions.com/blog/advertising/olympic-moms</link>
		<comments>http://www.jenniferleepromotions.com/blog/advertising/olympic-moms#comments</comments>
		<pubDate>Sun, 21 Feb 2010 16:06:10 +0000</pubDate>
		<dc:creator>Jen</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://www.jenniferleepromotions.com/?p=492</guid>
		<description><![CDATA[So you won&#8217;t see this commercial on any of the Canadian Olympic coverage (because it&#8217;s an American commercial) so I&#8217;m posting it here &#8211; I love this commercial. It&#8217;s a very different &#8220;Olympic&#8221; commercial &#8211; and focussed not on the athletes themselves, but their mothers. The ones who purchase products from P&#38;G &#8211; but I [...]]]></description>
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